Category

Statistics: Market Share

Reddit US ad revenues could top $100M this year amid added focus on ad products

By Channel: Display Advertising, Display Advertising, marketingland, reddit, Statistics: Market Share, Statistics: Online Advertising, video

Are the platform’s investments in user experience and ad products calming advertisers’ skittishness? eMarketer predicts Reddit will more than double U.S. ad revenues in the next two years.

The post Reddit US ad revenues could top $100M this year amid …

Read More

Digital ad spending to top traditional for first time

By Channel: Display Advertising, digital spending trends, Display Advertising, facebook, google, Internet marketing, marketingland, statistics, Statistics: Market Share, Statistics: Online Advertising

Amazon continues to eat away at the duopoly of Facebook and Google with an increase in share of 8.8 percent

The post Digital ad spending to top traditional for first time appeared first on Marketing Land.

Please visit Marketing Land for the full arti…

Read More

From Black Friday to Cyber Monday, consumers spend more than $4 billion on mobile

By Channel: Mobile Marketing, marketingland, Mobile Marketing, Statistics: Market Share, Statistics: Mobile Marketing, Statistics: Online Behavior, Statistics: Online Shopping

More retail traffic came from mobile devices than the desktop and some are reporting that mobile sales beat the PC as well.

The post From Black Friday to Cyber Monday, consumers spend more than $4 billion on mobile appeared first on Marketing Land.

Read More

Analyst: Amazon Echo owns 75 percent of global smart speaker market

By Amazon, Amazon: Amazon Echo, Channel: Mobile Marketing, Google: Google Home, Google: Mobile, marketingland, Mobile Marketing, Statistics: Market Share, Statistics: Popularity & Usage

Google had beaten Amazon in device shipments in the previous two quarters.

The post Analyst: Amazon Echo owns 75 percent of global smart speaker market appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Read More

Survey: Majority of consumers will spend 75% of holiday budgets online this year

By Channel: Retail, Holiday Retailer, marketingland, Statistics: Market Share, Statistics: Online Shopping, Statistics: Popularity & Usage

But stores are driving an increasing percentage of online buying.

The post Survey: Majority of consumers will spend 75% of holiday budgets online this year appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Read More

Study finds decline in ‘trust’ costs corporations billions in profits

By Channel: CMO Zone, marketingland, statistics, Statistics: Market Share, Statistics: Online Behavior, Statistics: Popularity & Usage

Firm tied $180 billion in revenue losses to declines in trust across 54 percent of companies in its index.

The post Study finds decline in ‘trust’ costs corporations billions in profits appeared first on Marketing Land.

Please visit Mark…

Read More

Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile

By Amazon, Channel: Retail, e-commerce, Holiday Retailer, marketingland, statistics, Statistics: Market Share, Statistics: Online Shopping

NetElixir expects Amazon to drive 40 percent of its customers’ online sales this holiday season.

The post Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile appeared first on Marketing Land.

Please visit Marketing Land for the full …

Read More

Report: Digital now makes up 51% of US ad spending

By Channel: CMO Zone, marketingland, Statistics: Market Share, Statistics: Mobile Marketing, Statistics: Popularity & Usage, Statistics: Social Media, Statistics: Spend Projections

Search, social and video where the formats and channels that lead the way. Finance, Pharma and Technology were the big vertical spenders.

The post Report: Digital now makes up 51% of US ad spending appeared first on Marketing Land.

Please visit Mark…

Read More

Amazon now 3rd-biggest digital ad seller in US

By A-Post to Search Engine Land, Amazon, Amazon: Amazon Advertising, Channel: Display Advertising, Display Advertising, e-commerce, marketingland, Programmatic Advertising & Media Buying, statistics, Statistics: Market Share, Statistics: Online Advertising

Amazon is still far behind Google and Facebook, but its advertising business is expected to keep skyrocketing.

The post Amazon now 3rd-biggest digital ad seller in US appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Read More

IAB says digital ad revenues up 21% to $88B in 2017. Left unsaid: The duopoly dominated that growth

By Channel: Display Advertising, facebook, Facebook: Advertising, Facebook: Statistics, google, Google: AdWords, marketingland, statistics, Statistics: Market Share, Statistics: Online Advertising, Statistics: Social Media

Mobile grew 36 percent year over year to $49.9 billion, accounting for 57 percent of overall digital ad revenues in the US.

The post IAB says digital ad revenues up 21% to $88B in 2017. Left unsaid: The duopoly dominated that growth appeared first on…

Read More

Forecast: Digital advertising pulling away from TV on global basis

By Channel: Martech: Advertising, facebook, google, marketingland, Mobile Marketing, Social Media Marketing, Statistics: Market Share, Statistics: Mobile Marketing, Statistics: Online Advertising, Statistics: Popularity & Usage, Statistics: Spend Projections

By 2020, digital advertising to command 44.6 percent of total ad revenue.

The post Forecast: Digital advertising pulling away from TV on global basis appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Read More

Yahoo beats Q4 earnings expectations, pushes closing of Verizon deal into Q2

By Channel: CMO Zone, marketingland, Mobile Marketing, search marketing, Statistics: Market Share, Statistics: Mobile Marketing, Statistics: Online Advertising, Yahoo: Advertising, Yahoo: Business Issues, Yahoo: Mobile

MaVeNS (mobile, video, native, social) properties and ad units generated over $2 billion for the year or 39 percent of total revenue.

Please visit Marketing Land for the full article.

Read More

Nothing to see here :)


© 2017 Traffick.in