Category

superbowl

Nike turns its SNKRS app into a pop-up shop for sneakerheads

By atlanta, Business, engadget, entertainment, footwear, gear, hands-on, hypebeast, hypebeasts, Mobile, nike, shoes, shopping, sneakers, snkrs, snkrsapp, superbowl, superbowl53, superbowlliii, wearables

With Super Bowl 53 getting ready to kick off in Atlanta, brands are seeing dollar signs. And you know Nike, given its status as a sportswear giant, has to go all out for the event. That’s why the company opened a pop-up shop in Atlanta, designed to c…

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What’s on TV: Super Bowl LIII, ‘Kingdom Hearts’ and ‘Velvet Buzzsaw’

By av, engadget, entertainment, kingdomhearts, kingdomhearts3, listings, mustseehdtv, siemprebruja, superbowl, superbowlliii, velvetbuzzsaw

And we’re back! After a few weeks off we’re catching up with what’s coming to your TV screens this week, including the Super Bowl and Netflix’s art-world thriller Velvet Buzzsaw. In gaming, Kingdom Hearts III is the biggest release this week, and ESP…

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Microsoft executive allegedly attempted to embezzle $1.5 million

By departmentofjustice, embezzlement, engadget, gadgetry, gear, indictment, Microsoft, NFL, personal computing, personalcomputing, superbowl, surfacetablet, wirefraud

Jeff Tran, Microsoft’s former director of sports marketing and alliances, was charged with five counts of wire fraud this week for allegedly trying to embezzle $1.5 million from his former employer. He’s also accused of stealing and selling more than…

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CBS will stream Super Bowl LIII on mobile devices without a sign-in

By cbs, cbsallaccess, cbssports, engadget, entertainment, football, Internet, Mobile, NFL, services, Sports, Streaming, superbowl, superbowlliii, television, TV

CBS is determined to make the most of the NFL’s loosened streaming rules. The broadcaster has revealed its streaming plans for Super Bowl LIII, and you’ll finally have the option to watch on mobile devices without a sign-in through CBS Sports’ websit…

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Alexa will stay calm during Amazon’s Super Bowl ad

By acousticfingerprinting, alexa, Amazon, av, echo, engadget, gear, Internet, superbowl, superbowl52, superbowllii, television, TV, voiceassistant, voicecontrol, voicerecognition

Given that Amazon’s latest Super Bowl ad mentions Alexa no less than 10 times, that begs a question: will you have to unplug your Echo speaker to avoid Burger King levels of chaos as it responds to every single utterance? Thankfully, the answer is “…

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Technology can’t save football players’ brains

By braininjury, Business, concussion, concussions, cte, daveduerson, duersonact, engadget, entertainment, football, gear, longread, medicine, NFL, services, Sports, superbowl, superbowl52, superbowllii, treggduerson, wearables

Tregg Duerson was 25 years old when his father committed suicide in 2011. A former defensive back for the Chicago Bears, New York Giants and Phoenix Cardinals, David “Dave” Duerson made a career out of being one of the most feared tacklers during his…

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Airbnb’s rehabilitation tour doesn’t end with a Super Bowl ad

By ad, advertising, airbnb, Business, Culture, design, diversity, engadget, immigration, politics, racism, services, superbowl, superbowl51

Airbnb’s rehabilitation tour came to a dramatic climax on the evening of February 5th, 2017. In between downs of the 51st Super Bowl, as dozens of beefy men slammed their bodies together to the cheers of millions, Airbnb aired an advertisement presen…

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Super Bowl LI commercials were heavy on tech and politics

By ad, ads, airbnb, av, Commercials, Culture, engadget, entertainment, football, NFL, politics, superbowl, superbowlad, superbowlads, superbowlcommercials, superbowlli

For people who don’t care about football, watching the Super Bowl is mostly about enjoying the overhyped commercials that happen during the event. (That and the halftime show.) Naturally, tech companies see this as an opportunity to connect with main…

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Lady Gaga’s Super Bowl show will tout ‘hundreds’ of drones

By Culture, drone, droneswarm, engadget, entertainment, football, halftime, halftimeshow, ladygaga, NFL, robots, superbowl, video

It’s easy to be cynical about the Super Bowl’s halftime show: unless you’re a fan of the artists, it’s often an excuse for a bathroom break… or at least, to gawk at the ridiculousness of the American cultural zeitgeist. Lady Gaga might give even th…

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Nintendo’s first-ever Super Bowl ad is for the Switch, of course

By ad, advertisements, av, Commercials, engadget, football, gadgetry, Gadgets, games, gaming, nintendo, nintendoswitch, superbowl, superbowlli, video, videogames

When you consider the fact that Nintendo and its mustachioed mascot are household names, it’s a bit strange to realize the company has never run an advertisement during the Super Bowl. That’s about to change. A new video on the company’s YouTube chan…

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Fox Sports will broadcast Super Bowl 51 in a ‘VR suite’

By android, av, engadget, entertainment, fox, foxsports, foxsportsvr, gear, gearvr, ios, Mobile, Oculus, superbowl, superbowl51, virtualreality, VR

Sure watching boxing, basketball and tennis in VR are cool, but what about the biggest TV event of the year? Come Sunday, Fox Sports will fix that gap in its lineup by teaming with LiveLike to beam the Super Bowl into your Gear VR or Cardboard…

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