While publishers remain focused on direct-sold ads and subscriptions, they seem less focused on diversifying revenue in 2021.
The post Digiday Research: The coronavirus pandemic left marks on publishers’ 2021 revenue plans appeared first on Digiday.
Media companies’ views on platforms have grown. But they are finding advertisers prefer to buy that inventory from the platforms.
The post Future of TV Briefing: Media companies grapple with getting advertisers to buy their platform video inventory appeared first on Digiday.
FLEDGE stands for ‘First Locally-Executed Decision over Groups Experiment’ and makes ad auction decisions in the browser, rather than at ad server level.
The post WTF is FLEDGE? appeared first on Digiday.
Denmark’s biggest news site Ekstra Bladet pushes ahead with its investment in first-party data with a homegrown sub for Google Analytics.
The post ‘We had to take full ownership of data’: Why Denmark’s biggest news site cut reliance on Google’s tech appeared first on Digiday.
The acquisition of Revue shows newsletter platforms will have to continue to ratchet up their efforts to deliver value to authors.
The post Cheat sheet: Twitter’s acquisition of Revue heats up the battle of the inbox appeared first on Digiday.
People have long used Tasker to take care of repetitive tasks on their Android device, or to customize its features based on things like whether they’re at home or at the office. Now the app’s features are a little easier to use since you can …
The company also recorded over US$7 billion in operating profit during the same period.
In a truly effective marketing team, each team member is aligned, using shared tools and processes to efficiently create, collaborate and connect with their customers. With a content hub, marketers can break down the silos that have traditionally held them back, increasing collaboration in the crucial planning and workflow stages. Implementing this technology will make […]
The post What a content hub can do for marketing teams appeared first on Digiday.
When WarnerMedia announced plans to premiere its 2021 slate of movies in theaters and on HBO Max at the same time, some of the companies and big names involved in making those movies were immediately outraged. Legendary Pictures co-financed Du…
1、春节期间机票可免费退改 据中国民航网，民航局下发通知，明确自1月27日0时起，已购买1月28日—3月8日春节期间机票的旅客，均可办理免费退票或至少一次改期。具体退改规则为：乘机日期在1月28日至2月3日的旅客，自1月27日0时起至航班起 […]
Brewer will become the only current Black female CEO in the S&P 500.
The sweeping campaign took advantage of the collaborative spirit among researchers, with an unknown number of victims.
Gerry Graf and Maxi Itzkoff tap the ‘Phantom’ to help them promote their new company in a personal way.
Back when it announced the HomePod mini last year, Apple said it was working on a feature that would allow you to seamlessly transfer music, calls and podcasts between your iPhone 11 or iPhone 12 and the smart speaker. With the arrival of iOS …
Google’s John Mueller says it’s common for broad core algorithm updates to impact Discover in addition to web search results.The post Google’s John Mueller Confirms Core Updates Apply to Discover via @MattGSouthern appeared first on Search Engine Journ…
YouTube’s ecosystem contributed about $16 billion to U.S. gross domestic product in 2019, says Susan Wojcicki.
Uisee is benefiting from investor interest in Chinese AV startups as the Covid-19 pandemic pushes unmanned transport applications.
Another quarter, another booming earnings report from Microsoft. But what’s notable for Q2 2021is that it isn’t just the cloud driving the company forward this time. The company reported revenues of $43.1 billion, up 17 percent from last year….
Here’s something we’re not used to seeing: two companies sharing the streaming rights to a popular show. But that’s exactly what’s happening with Modern Family, which you’ll be able to watch through both Hulu and Peacock when all 250 episodes …
Media streaming service Plex is moving beyond TV, movies, audio and photos. Starting today, you can play a bunch of Atari games through a Plex Arcade subscription. Plex has teamed up with Parsec to offer classics like Asteroids, Centipede, Mis…
Subaru says that together with its retailers, it donated 50 million meals to Feeding America in 2020.
Google has started rolling out Chrome OS 88. The update includes a couple of enhancements, the most notable of which is a new screen saver you can use to get more functionality out of your computer’s lock screen. By enabling the feature, your …
The Lord of the Rings: Gollum was supposed to arrive this year, but its journey to your screens will take unexpectedly longer. Developer Daedalic announced that it will release the game in 2022 on PC, Nintendo Switch and PlayStation and Xbox c…
Hello Super Bowl junkies,
I’m Jeanine Poggi, Ad Age’s senior editor, continuing our countdown to Super Bowl LV. In the days leading up to the game, which will air on CBS on Feb. 7, Ad Age brings you breaking news, analysis and first looks at the hig…
Google’s John Mueller says identical content published in different formats, such as a video and a blog post, is not considered duplicate content.The post Google: Same Content in Different Formats is Not Duplicate via @MattGSouthern appeared first on S…
Google is winding down support for yet another one of its marquee VR products. In a blog post spotted by Protocol, the company said it’s halting development on Tilt Brush and open sourcing the project so that the community can continue to use …
Twitter just took a major step toward making it easier for researchers to understand the conversations happening on its platform. The company introduced a new version of its API that will allow researchers to access wide swaths of public Twitt…
Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter.
Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of …
Haven is centered around a pair of lovers on a lost planet, so it’s fitting that it’ll arrive on more platforms just ahead of Valentine’s Day. The sci-fi RPG will land on Nintendo Switch, PS4 and Epic Games Store on February 4th. It debuted on Steam,…
Apple has started rolling out iOS 14.4 to iPhone and iPad users. While not as a meaty of an update as iOS 14.3, it comes with a handful of small enhancements. To start, you’ll find a new option within the Settings menu that allows you to desig…
E-Trade is returning to the Super Bowl after a two-year hiatus with a spot that encourages consumers to fix their financial health.
Budweiser, Coke and Pepsi Big Game commercials are replaced by spots promoting diapers and lawn care.
If you’re having problems with your internet connection today, you’re far from the only one. There are widespread reports of outages on DownDetector at the minute, particularly on the East Coast of the US. Services like Zoom, Gmail, Slack (yes…
The ad will run in Boston and New York during the Big Game.
Twitter announced the acquisition of newsletter publishing and monetization company, Revue. Synergy will help publishers earn more from newsletters.The post Twitter Acquires Revue – Newsletter Publishing Startup via @martinibuster appeared first …
Shares of the plant-based food producer soar on the news of the pact with PepsiCo.
We mere mortals haven’t truly been competitive against artificial intelligence in chess in a long time. It’s been 15 years since a human has conquered a computer in a chess tournament. However, a team of researchers have developed an AI chess engine…
DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, today announced that it has received Media Rating Council (MRC) accreditation for display and video rendered ad impression measurement and sophisticated…
You can’t attend Carnival in Rio de Janeiro (or anywhere, really) due to the pandemic, but Nintendo thinks it can bring the celebration to you. It’s releasing an Animal Crossing: New Horizons Festivale update on January 28th that delivers that…
Unilever brand enlists Amy Schumer and Academy Award-winning director Peter Farrelly behind its campaign to eliminate food waste.